Levi's® Customization Campaign 2020 | Repair. Reimagine. Recycle.

Art direction for Levi's® Customization Campaign 2020. Concept is based on repairing damaged denim, reimagining old jeans into something new, recycling clothes instead of tossing them and directing consumers to The Levi's® Tailor Shop. Director/DP: Campbell Brewer, Super 8 & Photographer: Clark Brewer, Producer: Rena Fink, Associate Art Director & Senior Graphic Designer: Gianna Quinci.

https://www.youtube.com/watch?v=IDpnCQDxcT0